We are committed to using the best practices and staying on top of the latest innovations in digital marketing. New marketing strategies are being developed each day to find new ways to reach web users with the right marketing message. Whether it's a paid advertising campaign, new ways to improve search results, or better ways of connecting on social, we are constantly looking for the newest and most innovative ways to connect your brand with an online audience.
Paid Search Advertising is about creating keyword targeted campaigns which is visible to a qualified, active customer who is searching for your products or services. This includes a variety of advanced campaigning tactics performed by Google Qualified Advertising professionals who are experienced in keyword research, competitive analysis, search trends, bidding strategies, ad copy-writing, performance management, optimisation, analytics and landing page or conversion optimisation.
Before we start optimizing your paid search account, our consultants want to meet your team and learn everything about your company, target audience and business goals. This will ensure we have a thorough understanding of your business and that we are all striving towards the same objective for your campaign.Contact us
There are a multitude of important factors in pay-per-click advertising in addition to the keywords you want to compete on. Where you want your budget allocated, which parts of the country (or world) you want to target and mobile phone targeting are other strategies that our team will present.Contact Us
Once we decide on a strategy, our PPC team will begin implementing it. The process starts with a structure of how your account will look, followed by keyword research, and creating the text ads potential visitors will see. With hundreds – possibly even thousands, of ads to upload, our team is able to set up the account in Google and Bing/Yahoo and make sure the account’s settings are correct.Contact us
we invest heavily in technology to ensure we have the most accurate and timely monitoring and reporting tools available in the PPC industry. This is extremely beneficial to our account managers that monitor your account throughout the week.Contact Us
Whether you need to start a campaign from scratch or want to overhaul your existing pay-per-click campaign, we can deliver. Our PPC services include:
Digitalguider has really delivered on every expectation. We have been very impressed!
As one of Digitalguider’s customers, I can say that without their optimization and support we would not be as big a company as we are today.